About the Company
Yum! Brands, Inc., based in Louisville, Ky., is the world's largest restaurant company in terms of system restaurants with more than 35,000 restaurants in more than 110 countries and territories. Four of our restaurant brands - KFC, Long John Silver's, Pizza Hut and Taco Bell - are the global leaders of the chicken, quick-service seafood, pizza and Mexican-style food categories. A&W Restaurants is the longest running quick-service franchise chain in America. In 2007, Yum! Brands generated more than $10 billion in total revenues, including company sales and franchise fees.
Yum! is building a vibrant global business by focusing on key growth strategies:
* Building dominant restaurant brands in China
* Driving profitable international expansion
* Improving U.S. brand positions and returns
* Driving high ROIC and strong shareholder payout
We have a great China business with tremendous scale and economics, and our goal is to continue to build dominant China brands. We also have a very strong and profitable broad-based international business, which we continue to grow. We are focused on running great restaurants and, we are the worldwide leader of multibranding – combining two brands and greater consumer choice under one roof.
The Yum! China Division (includes mainland China, Thailand and KFC Taiwan), based in Shanghai, has been reported separately since the beginning of 2005 due to its size, unique strength and importance. Today our Yum! China Division has more than 3,000 system restaurants (Q4 2007).
Mainland China is our number one market for new company restaurant development worldwide. In 2007, operating profits for the China Division were more than $375 million. Our strategy is to be the leader in every significant food service category in mainland China. KFC is the number one quick-service restaurant brand and Pizza Hut is the number one casual dining brand in mainland China.
Yum! Restaurants International (YRI), based in Dallas, Texas, is the largest division of Yum! Brands with more than 12,000 restaurants outside the U.S. (excluding Yum! China Division). In 2007 operating profits for YRI were more than $480 million. In each of the last eight years, YRI has opened more than 700 new restaurants outside the U.S. and China.
Outside the United States in 2007, our system opened about three new restaurants each day of the year making us one of the fastest growing retailers in the world. We have a large, growing, profitable, high-return international business and a strong growth opportunity with two global brands, KFC and Pizza Hut.
We are the worldwide leader in multibranding, offering consumers more choice, convenience and value at one restaurant location from a combination of two of our great brands under one roof. Today we have more than 3,900 company and franchise-owned multibrand restaurants worldwide.
Yum!'s formula for success is centered on putting people capability first because when we do that, we satisfy our customers and generate more profits.
Around the world, our more than 1,000,000 Customer Maniacs are striving each and every day to put a Yum! on our customers' faces.
We're building an operating culture dedicated to 100% CHAMPS with a Yes! Attitude. CHAMPS is centered on the executional basics that deliver great customer service including Cleanliness, Hospitality, Accuracy, Maintenance, Product Quality and Speed. Our focus is to execute CHAMPS with passion, urgency and excellence, so that we will drive same store sales growth in every restaurant.
For the past four years, the company has been recognized as one of Fortune Magazine's "Top 50 Employers for Minorities." It also has been recognized as one of the "Top 50 Employers for Women" by Fortune, one of the "40 Best Companies for Diversity" by Black Enterprise Magazine for the past three years, one of Black Enterprise Magazine's "30 Hottest Franchises for 2006," one of the "Corporate 100 Companies Providing Opportunities for Hispanics" by Hispanic Magazine, one of the "Top 50 Corporations for Supplier Diversity" by Hispanic Trends Magazine and by BusinessWeek as one of the "Top 15 Companies for In-Kind Corporate Philanthropy."
In addition, Yum! also has been named the #1 company for Work/Life Balance in Louisville, one of the Best Places to Work in Kentucky and Pizza Hut has been named the #1 Best Place to Work in Dallas. We are very proud of these accomplishments because they reflect Yum’s commitment to diversity and to making the company a great place to work.